{"id":993,"date":"2025-03-12T09:42:16","date_gmt":"2025-03-12T09:42:16","guid":{"rendered":"https:\/\/marketingshake.lv\/?page_id=993"},"modified":"2025-03-12T12:21:12","modified_gmt":"2025-03-12T12:21:12","slug":"digitalais-zelts-kapec-dati-ir-vertigakais-resurss-musdienu-marketinga","status":"publish","type":"page","link":"https:\/\/marketingshake.lv\/en\/digitalais-zelts-kapec-dati-ir-vertigakais-resurss-musdienu-marketinga\/","title":{"rendered":"Digital Gold: Why Data Is the Most Valuable Resource in Modern Marketing"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"993\" class=\"elementor elementor-993\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-12d4ab25 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"12d4ab25\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-29432a82\" data-id=\"29432a82\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-415 elementor-align-right elementor-widget elementor-widget-global elementor-global-415 elementor-widget-button\" data-id=\"415\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-push\" href=\"https:\/\/marketingshake.lv\/en\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Uz s\u0101kumu<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-412 elementor-widget elementor-widget-global elementor-global-412 elementor-widget-image\" data-id=\"412\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"561\" height=\"252\" src=\"https:\/\/marketingshake.lv\/wp-content\/uploads\/2025\/01\/MSh2025-logo-LAT-FW-561-x-252-px.png\" class=\"attachment-full size-full wp-image-223\" alt=\"\" srcset=\"https:\/\/marketingshake.lv\/wp-content\/uploads\/2025\/01\/MSh2025-logo-LAT-FW-561-x-252-px.png 561w, https:\/\/marketingshake.lv\/wp-content\/uploads\/2025\/01\/MSh2025-logo-LAT-FW-561-x-252-px-300x135.png 300w, https:\/\/marketingshake.lv\/wp-content\/uploads\/2025\/01\/MSh2025-logo-LAT-FW-561-x-252-px-18x8.png 18w\" sizes=\"(max-width: 561px) 100vw, 561px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3af12c5c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3af12c5c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3ae21c50\" data-id=\"3ae21c50\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-559d23f0 elementor-widget elementor-widget-heading\" data-id=\"559d23f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Digit\u0101lais zelts: k\u0101p\u0113c dati ir v\u0113rt\u012bg\u0101kais resurss m\u016bsdienu m\u0101rketing\u0101?<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e3e8c20 elementor-widget elementor-widget-spacer\" data-id=\"7e3e8c20\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3035f2f4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3035f2f4\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-332f03b6\" data-id=\"332f03b6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-665fa94b elementor-widget elementor-widget-text-editor\" data-id=\"665fa94b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Uz\u0146\u0113muma strat\u0113\u0123ija, m\u0101rketings, komunik\u0101cija un liel\u0101k\u0101 da\u013ca l\u0113mumu balst\u0101s uz datiem. Kvalitat\u012bvi, autentiski un dro\u0161i dati ir visa pamat\u0101. Lai ar\u012b \u0161obr\u012bd inform\u0101cija ir pieejam\u0101ka nek\u0101 jebkad agr\u0101k, liel\u0101kais izaicin\u0101jums ir ieg\u016bt patiesus datus, saglab\u0101t tos dro\u0161\u012bb\u0101 un sp\u0113t efekt\u012bvi izmantot. Uzzini vair\u0101k par datu noz\u012bmi, v\u0113rt\u012bbu, autentiskumu, dro\u0161\u012bbu un nosl\u0113gum\u0101 par k\u0101du \u012bpa\u0161u notikumu m\u0101rketinga un komunik\u0101cijas pasaul\u0113!<\/p><h3>Datu noz\u012bme m\u016bsdienu digit\u0101laj\u0101 pasaul\u0113<\/h3><p>M\u016bsdienu digit\u0101laj\u0101 laikmet\u0101, kur katrs cilv\u0113ka solis tiek automatiz\u0113ts un digitaliz\u0113ts, galvenais resurss ir dati. \u201cDigit\u0101lais zelts\u201d ir iesp\u0113ja b\u016bt soli priek\u0161\u0101 citiem. Katru dienu tiek rad\u012bts milz\u012bgs apjoms ar datiem. Tiek prognoz\u0113ts, ka 2028. gad\u0101 rad\u012btais datu apjoms pieaugs 2,6 reizes, sal\u012bdzinot ar 2024. gadu (<a href=\"https:\/\/www.statista.com\/statistics\/871513\/worldwide-data-created\/\" target=\"_blank\" rel=\"noopener\">avots<\/a>).<\/p><p>Dati tiek apkopoti, analiz\u0113ti, uzkr\u0101ti un izmantoti nep\u0101rtrauktai virz\u012bbai uz priek\u0161u. M\u0101rketing\u0101 dati tiek izmantoti, lai izprastu pat\u0113r\u0113t\u0101ju vajadz\u012bbas, paradumus, uzved\u012bbu \u2013 tas \u013cauj pie\u0146emt datos balst\u012btus l\u0113mumus un veidot personaliz\u0113tu saturu, kas ir viena no <a href=\"https:\/\/marketingshake.lv\/marketinga-un-komunikacijas-tendences-2025-gada\/\" target=\"_blank\" rel=\"noopener\">2025. gada m\u0101rketinga tendenc\u0113m.<\/a><\/p><p>\u201cDatu uzticam\u012bba k\u013c\u016bst arvien noz\u012bm\u012bg\u0101ka, jo tikai augstas kvalit\u0101tes dati var kalpot par pamatu prec\u012bzu un pamatotu l\u0113mumu pie\u0146em\u0161anai. M\u016bsu uzdevums ir nep\u0101rtraukti pilnveidot p\u0113tniec\u012bbas procesus, ievie\u0161ot jaunas metodolo\u0123ijas un proced\u016bras, kas garant\u0113 datu precizit\u0101ti un uzticam\u012bbu. M\u0113s r\u016bp\u012bgi p\u0101rvald\u0101m katru p\u0113tniec\u012bbas posmu, lai nodro\u0161in\u0101tu, ka m\u016bsu klienti vienm\u0113r var pie\u0146emt inform\u0113tus un strat\u0113\u0123iski pamatotus l\u0113mumus, balstoties uz uzticamiem, reprezentat\u012bviem un objekt\u012bviem datiem, kas atspogu\u013co re\u0101l\u0101s tirgus un sabiedr\u012bbas tendences,\u201d atz\u012bm\u0113 Norstat Latvija vad\u012bt\u0101ja Linda Ezera.<\/p><h3>Vai ir kas v\u0113rt\u012bg\u0101ks par datiem<\/h3><p>Kontekst\u0101 par datiem un digit\u0101lo vidi, liel\u0101k\u0101 v\u0113rt\u012bba \u0161obr\u012bd ir autentiskiem datiem. Dati ir v\u0113rt\u012bg\u0101kais resurss, bez k\u0101 m\u0113s nesp\u0113tu iztikt un funkcion\u0113t digit\u0101laj\u0101 vid\u0113. Svar\u012bgi, ka dati ir atjaunojams resurss un to v\u0113rt\u012bba tikai aug, jo datus var analiz\u0113t un izmantot arvien no jauna. M\u0101ksl\u012bgais intelekts ar katru dienu sp\u0113j paveikt arvien vair\u0101k. Ja s\u0101kotn\u0113ji bija ba\u017eas, ka tas sp\u0113s aizst\u0101t cilv\u0113kresursus, tad tagad zin\u0101m, ka t\u0101 tas glu\u017ei neb\u016bs. Sist\u0113mai vajag datus, lai t\u0101 sp\u0113tu funkcion\u0113t. Tom\u0113r tikai cilv\u0113ks sp\u0113j izv\u0113rt\u0113t datu avotu, to patiesumu un aktualit\u0101ti.<\/p><p>P\u0113tniecisk\u0101s \u017eurn\u0101listikas centra Re:Baltica l\u012bdzdibin\u0101t\u0101ja un \u017eurn\u0101liste <a href=\"https:\/\/marketingshake.lv\/#IngaSpringe\" target=\"_blank\" rel=\"noopener\">Inga Spri\u0146\u0123e<\/a> nor\u0101da, ka \u201cM\u0101ksl\u012bgais intelekts prot apkopot un analiz\u0113t inform\u0101ciju, bet ieg\u016bt jaunu, ori\u0123in\u0101lu inform\u0101ciju tas nevar. Tur joproj\u0101m b\u016btisks cilv\u0113ciskais faktors: p\u0101rliecin\u0101t, vai reiz\u0113m pat pierun\u0101t otru, lai tas sniegtu viedokli vai ieskatu par notieko\u0161o.\u201d<\/p><h3>Datu dro\u0161\u012bba \u2013 k\u0101 par to par\u016bp\u0113ties<\/h3><p>L\u012bdz ar lielo datu v\u0113rt\u012bbu, pieaug ar\u012b datu apdraud\u0113juma risks. Datu dro\u0161\u012bbas jaut\u0101jums gan priv\u0101taj\u0101, gan publiskaj\u0101 sektor\u0101 ir viena no priorit\u0101t\u0113m. Kibernoziegumi un datu nopl\u016bdes ir b\u016btisks apdraud\u0113jums cilv\u0113kam, uz\u0146\u0113mumam un sabiedr\u012bbai kopum\u0101. Datus iesp\u0113jams pasarg\u0101t, iev\u0113rojot p\u0101ris pamatprincipus \u2013 \u0161ifr\u0113t datus, ierobe\u017eot piek\u013cuvi, uzglab\u0101t datus dro\u0161\u0101 viet\u0101, regul\u0101ri veidot datu kopijas un iev\u0113rot datu aizsardz\u012bbas likumus (GDPR).<\/p><h3>M\u0101rketinga un komunik\u0101cijas eksperti tiekas \u0161eit<\/h3><p>V\u0113l vair\u0101k un padzi\u013cin\u0101t\u0101k par datiem, m\u0101rketinga un komunik\u0101cijas tendenc\u0113m uzzini <strong>22. maij\u0101 ikgad\u0113j\u0101, liel\u0101kaj\u0101 Baltijas m\u0101rketinga un komunik\u0101cijas pas\u0101kum\u0101 Marketing Shake 2025!<\/strong> <a href=\"https:\/\/www.wearevery.lv\" target=\"_blank\" rel=\"noopener\">Pas\u0101kuma organizatore<\/a> Zanda \u0160\u0137\u0113le aicina: \u201cIedvesmojies no viet\u0113jiem un \u0101rvalstu ekspertiem, dalies sav\u0101s idej\u0101s un veido jaunus kontaktus. Tev b\u016bs iesp\u0113ja dzird\u0113t t\u0101dus lektorus k\u0101: Google digit\u0101l\u0101s strat\u0113\u0123ijas vad\u012bt\u0101ju Baltijas valst\u012bs <a href=\"https:\/\/marketingshake.lv\/#JekabsDambergs\" target=\"_blank\" rel=\"noopener\">J\u0113kabu Dambergu<\/a> ar t\u0113mu par pirc\u0113ju paradumu tendenc\u0113m 2025. gad\u0101, ShortPRO \u012bso video strat\u0113\u0123i un m\u0101rketinga konsultantu <a href=\"https:\/\/marketingshake.lv\/#DavidDuc\" target=\"_blank\" rel=\"noopener\">David Duc<\/a> no \u010cehijas par to, k\u0101 veidot veiksm\u012bgus \u012bsus video, digit\u0101l\u0101 m\u0101rketinga ekspertu <a href=\"https:\/\/marketingshake.lv\/#FredericCavazza\" target=\"_blank\" rel=\"noopener\">Frederic Cavazza<\/a> no Francijas par m\u0101ksl\u012bg\u0101 intelekta a\u0123entiem, Media House digit\u0101l\u0101s noda\u013cas vad\u012bt\u0101ju Oskaru Rozenbergu par paaud\u017eu m\u0101rketingu un v\u0113l vair\u0101kas jaud\u012bgas lekcijas.<\/p><p>Paral\u0113li lekcij\u0101m norisin\u0101sies tr\u012bs darbn\u012bcas, kur\u0101s nozares l\u012bderi dal\u012bsies ar praktiskiem padomiem un ieteikumiem. Darbn\u012bcu t\u0113mas \u2013 eksporta potenci\u0101ls, strat\u0113\u0123isk\u0101 komunik\u0101cija un m\u0101ksl\u012bgais intelekts m\u0101rketing\u0101. Festiv\u0101la laik\u0101 norisin\u0101sies diskusija ar p\u0113tniecisk\u0101s \u017eurn\u0101listikas centra Re:Baltica l\u012bdzdibin\u0101t\u0101ju un \u017eurn\u0101listi Ingu Spri\u0146\u0123i, LTV Zi\u0146u dienesta rado\u0161o redaktoru un \u017eurn\u0101listu Gunti Boj\u0101ru, P\u013cavnieku apkaimes biedr\u012bbas valdes priek\u0161s\u0113d\u0113t\u0101ju Di\u0101nu Silar\u0101ju un LETA datu pakalpojumu att\u012bst\u012bbas vad\u012bt\u0101ju Ivaru Svil\u0101nu par m\u016bsdienu m\u0101rketinga un komunik\u0101cijas vides izaicin\u0101jumiem.\u201d<\/p><p>Apmekl\u0113 Marketing Shake un ieg\u016bsi element\u0101rus risin\u0101jumus, intens\u012bvu pieredzi, dinamisku apmai\u0146u, p\u0101rliecino\u0161us st\u0101stus, izaicino\u0161as p\u0101rdomas un rado\u0161u izklaidi. Pirmo reizi piedz\u012bvo ekskluz\u012bvu Cannes Lions lab\u0101ko rekl\u0101mu \u0161ovu festiv\u0101la afterparty, kur 1,5 stundas garum\u0101 tiks demonstr\u0113ts rekl\u0101mas un komunik\u0101cijas pasaules avangards \u2013 gada lab\u0101k\u0101s rekl\u0101mas no visas pasaules. Uzzini vair\u0101k par pas\u0101kumu un ieg\u0101d\u0101jies bi\u013cetes <a href=\"http:\/\/www.marketingshake.lv\" target=\"_blank\" rel=\"noopener\">www.marketingshake.lv<\/a><\/p><p>Festiv\u0101la draugi: M\u0101kslas centrs Zuzeum, Cannes Lions un Izdevniec\u012bba Santa.<br \/>Uz tik\u0161anos m\u0101kslas centr\u0101 Zuzeum 22. maij\u0101!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-652f8ba elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"652f8ba\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-7b5d8afa\" data-id=\"7b5d8afa\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1487fafe elementor-widget elementor-widget-heading\" data-id=\"1487fafe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">ORGANIZATORS<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5a3f3a4d elementor-tablet-align-start elementor-hidden-tablet elementor-align-start elementor-mobile-align-start elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"5a3f3a4d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">WE ARE VERY, SIA<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">re\u0123. numurs: 40103197321<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-phone\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">+371 22 725 330<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-envelope\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">raksti@marketingshake.lv<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-map-marker-alt\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">R\u012bga, Latvija<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-1148b337\" data-id=\"1148b337\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7814b7c2 elementor-widget elementor-widget-heading\" data-id=\"7814b7c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">SA\u0145EM JAUNUMUS E-PAST\u0100<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5145e5fc elementor-button-align-stretch elementor-widget elementor-widget-form\" data-id=\"5145e5fc\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;step_next_label&quot;:&quot;Next&quot;,&quot;step_previous_label&quot;:&quot;Previous&quot;,&quot;button_width&quot;:&quot;100&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<form class=\"elementor-form\" method=\"post\" name=\"New Form\" aria-label=\"New Form\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"993\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"5145e5fc\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"Digit\u0101lais zelts: k\u0101p\u0113c dati ir v\u0113rt\u012bg\u0101kais resurss m\u016bsdienu m\u0101rketing\u0101?\" \/>\n\n\t\t\t\t\t\t\t<input type=\"hidden\" name=\"queried_id\" value=\"993\"\/>\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-email elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-email\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tTavs e-pasts\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[email]\" id=\"form-field-email\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Tavs e-pasts\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-recaptcha_v3 elementor-field-group elementor-column elementor-field-group-field_57c47c7 elementor-col-100 recaptcha_v3-bottomleft\">\n\t\t\t\t\t<div class=\"elementor-field\" id=\"form-field-field_57c47c7\"><div class=\"elementor-g-recaptcha\" data-sitekey=\"6LeCv6IaAAAAAMmQVq4jFYYg8225hnhQSJs4DrrA\" data-type=\"v3\" data-action=\"Form\" data-badge=\"bottomleft\" data-size=\"invisible\"><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-100 e-form__buttons\">\n\t\t\t\t\t<button class=\"elementor-button elementor-size-sm\" type=\"submit\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">PIETEIKTIES<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/form>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-52798f4c elementor-widget elementor-widget-heading\" data-id=\"52798f4c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">SEKO JAUNUMIEM<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63d0bb47 elementor-shape-circle e-grid-align-mobile-center elementor-grid-0 e-grid-align-center elementor-widget elementor-widget-social-icons\" data-id=\"63d0bb47\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"social-icons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-social-icons-wrapper elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-facebook elementor-repeater-item-e827698\" href=\"https:\/\/www.facebook.com\/marketingshake.lv\/?ref=bookmarks\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Facebook<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-facebook\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-instagram elementor-repeater-item-e16f00c\" href=\"https:\/\/www.instagram.com\/marketing_shake\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Instagram<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-instagram\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-youtube elementor-repeater-item-7ac698e\" href=\"https:\/\/youtu.be\/sO9FbM0gDsQ?si=W78dU6zxWDB-s6Q-\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Youtube<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-youtube\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-tiktok elementor-repeater-item-5a6c33d\" href=\"https:\/\/www.tiktok.com\/@marketingshake\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Tiktok<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-tiktok\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-1804614e\" data-id=\"1804614e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-18c50b6c elementor-widget elementor-widget-heading\" data-id=\"18c50b6c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">INFO<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b78fa76 elementor-align-end elementor-mobile-align-center elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"7b78fa76\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"http:\/\/marketingshake.lv\/privatuma-politika\/\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Priv\u0101tuma politika<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"http:\/\/marketingshake.lv\/visparigie-noteikumi\/\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Visp\u0101r\u012bgie noteikumi<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"http:\/\/marketingshake.lv\/piegades-noteikumi\/\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Pieg\u0101des noteikumi<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"http:\/\/marketingshake.lv\/atgriesanas-noteikumi\/\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Atgrie\u0161anas noteikumi<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"http:\/\/marketingshake.lv\/distances-ligums\/\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Distances l\u012bgums<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e9dda49 elementor-shape-circle e-grid-align-mobile-center e-grid-align-right elementor-grid-0 elementor-widget elementor-widget-social-icons\" data-id=\"1e9dda49\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"social-icons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-social-icons-wrapper elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-cc-mastercard elementor-repeater-item-e827698\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Cc-mastercard<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-cc-mastercard\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-cc-visa elementor-repeater-item-e16f00c\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Cc-visa<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-cc-visa\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5aea9884 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5aea9884\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6cf93c06\" data-id=\"6cf93c06\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-68cbeb66 elementor-widget elementor-widget-image\" data-id=\"68cbeb66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/marketingshake.lv\/wp-content\/uploads\/2025\/01\/w-300x300.png\" class=\"attachment-medium size-medium wp-image-224\" alt=\"\" srcset=\"https:\/\/marketingshake.lv\/wp-content\/uploads\/2025\/01\/w-300x300.png 300w, https:\/\/marketingshake.lv\/wp-content\/uploads\/2025\/01\/w-150x150.png 150w, https:\/\/marketingshake.lv\/wp-content\/uploads\/2025\/01\/w-12x12.png 12w, https:\/\/marketingshake.lv\/wp-content\/uploads\/2025\/01\/w.png 500w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-736456f5 elementor-widget elementor-widget-text-editor\" data-id=\"736456f5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>MADE WITH \u2665 BY WE ARE VERY <br \/>@ 2018 &#8211; 2025 SIA WE ARE VERY\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Uz s\u0101kumu Digit\u0101lais zelts: k\u0101p\u0113c dati ir v\u0113rt\u012bg\u0101kais resurss m\u016bsdienu m\u0101rketing\u0101? Uz\u0146\u0113muma strat\u0113\u0123ija, m\u0101rketings, komunik\u0101cija un liel\u0101k\u0101 da\u013ca l\u0113mumu balst\u0101s uz datiem. Kvalitat\u012bvi, autentiski un dro\u0161i dati ir visa pamat\u0101. Lai ar\u012b \u0161obr\u012bd inform\u0101cija ir pieejam\u0101ka nek\u0101 jebkad agr\u0101k, liel\u0101kais izaicin\u0101jums ir ieg\u016bt patiesus datus, saglab\u0101t tos dro\u0161\u012bb\u0101 un sp\u0113t efekt\u012bvi izmantot. Uzzini vair\u0101k par [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_canvas","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-993","page","type-page","status-publish","hentry"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/marketingshake.lv\/en\/wp-json\/wp\/v2\/pages\/993","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/marketingshake.lv\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/marketingshake.lv\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/marketingshake.lv\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/marketingshake.lv\/en\/wp-json\/wp\/v2\/comments?post=993"}],"version-history":[{"count":0,"href":"https:\/\/marketingshake.lv\/en\/wp-json\/wp\/v2\/pages\/993\/revisions"}],"wp:attachment":[{"href":"https:\/\/marketingshake.lv\/en\/wp-json\/wp\/v2\/media?parent=993"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}